Businesses of all sizes are taking advantage of article marketing. Even businesses that don’t depend solely on the Internet find article marketing very helpful. If you are interested in using article marketing but aren’t sure where to begin, read on for more information.
Marketing your articles via the web takes a lot of creativity. Remember that the idea isn’t only to write quality content, you also want to write very compelling content. If you cannot hold the interest of your readership, then you will not have a readership and thus no visitors to your website.
Rewrite your original article, or hire someone to do it for you. This article should be totally unique, high-quality, and optimized for your keyword. Be sure to write a compelling author’s resource box that contains two backlinks to your site, one pointed to your main domain, and one to the original article. Submit the rewrite to EzineArticles.com. Once your article is published there, you will have your own author’s RSS feed. Each article that is approved on Ezine will ping your author’s feed.
After you have written your article, it is important to focus your attention on promoting your article or else you have done all of that hard work for nothing. You can promote your article on Twitter or share a link to it on Facebook. Also, have your friends tell your friends.
Avoid placing sales pitches and links for self-promotion in the body of your article when trying to market it. You need to focus on making them SEO friendly by placing your keywords throughout it at least 4 to 5 times. This can really add a lot of value to your article.
When you’re starting out your article marketing campaign, take it slowly at first. Don’t try churning out dozens of articles your first week. A good goal at first is to write one 400-word article every week. Once you can do this easily, gradually increase your productivity until you can turn out an article a day.
Write articles that solve part of a problem for the reader. Many people scour the internet for help with some kind of issue, looking for a quick or inexpensive remedy. If you are selling an ebook that provides twenty natural remedies to cure acid reflux, identify this problem clearly in your articles, listing all of the possible reflux symptoms, for example. Offer your readers some free information showing your sincere desire to help, and they will be more compelled to purchase your ebook containing the remedies.
Be sure to use sub-headings in your article. This tactic helps to set off the different paragraphs in your piece. It emphasizes each of your points, while at the same time bringing your entire article together. Readers will be able to easily go from one point to another, maintaining focus on the topic. You can also use keywords in your sub-headings.
You’ll quickly discover that article marketing is a valuable online tool. You will become more visible online and also send out a clear message to your readers each time you submit a new article. Be patient and remember that the quality of your articles is the key to your success.